AI Insights · Timothy · July 2024
Q2 2024 iOS Performance Review for Top Theme Parks Apps in the US
Explore the latest trends in downloads and user engagement for the leading Theme Parks apps on the iOS platform in the US during Q2 2024. Sensor Tower's analysis provides insights into the performance of top industry players.
In the second quarter of 2024, the theme park industry's leading apps on the iOS platform have seen varying trends in downloads and user engagement. Data from Sensor Tower sheds light on the performance of these apps.
My Disney Experience showed a peak in revenue at nearly $2M in the last week of June, with downloads and weekly active users (WAUs) reaching over 590K and 725K respectively. The downloads fluctuated throughout the quarter, while WAUs generally trended upwards, ending the quarter stronger than it started.
Universal Orlando Resort had a different story, with no revenue reported, but downloads and WAUs both showing an upward trend. Downloads increased from 231K in the first week of April to 447K in the last week of June, and WAUs grew from 901K to 1.1M in the same period.
Disneyland® Paris also reported no revenue. Its downloads saw a modest increase from 108K to 118K, while WAUs showed a slight decline from 382K to 413K by the end of Q2.
Disneyland® had minimal revenue figures, with some weeks reporting $0. Its downloads saw a high of 141K in early June, and WAUs peaked at 488K in mid-June, indicating a steady interest among users.
Finally, Universal Studios Hollywood™ also didn't generate revenue, but downloads increased from 66K to 170K, and WAUs rose from 547K to 627K, showcasing a strong end to the quarter.
For more insights on app performance across various sectors, Sensor Tower provides detailed analytics and data-driven reports.
